The Business Leader’s Guide to AI

Join us for an engaging and practical session that demystifies artificial intelligence and shows how businesses can harness its potential without technical background. Whether you’re just beginning your AI journey or seeking to better understand its real-world applications, this event will equip you with the clarity and confidence to move forward.

This event will include a light breakfast and refreshments.

Event Speaker: Peter Heneghan, The Future Communicator

Our speaker, Peter Heneghan, brings a wealth of experience in digital innovation and strategy. With a business-first approach, Peter will break down key AI concepts, showcase real-world use cases, and highlight practical tools that can drive efficiency, insight, and growth across your organisation.

Peter Heneghan is a distinguished communications and AI expert with senior roles at BBC News, BuzzFeed, and 10 Downing Street. He played a pivotal role in transforming the UK Government’s digital communication during the Covid-19 pandemic through tech and audience-first campaigns. In Spring 2023, he launched The Future Communicator, an AI and digital communications agency that specializes in supporting businesses of all sizes to embrace and integrate AI. They have quickly attracted high-profile global clients such as the United Nations, a leading Formula One team, Sport England, and FTSE100 companies. PR Week highlighted it as an “agency to watch” due to its impressive early achievements. Peter is also a respected public speaker and thought leader, including as a special lecturer on London Business School’s Executive programme.

This event is supported by the CityFibre Digital Academy.

How to book

This event is FREE to attend.

Address

Clayton Hotel Cambridge 27-29 Station Rd, Cambridge CB1 2FB, UK