New director appointed at local marketing firm

Friday 15 June 2018

Marketing Agency, OlsenMetrix Marketing, has appointed Robyn Sinclair, a former Account Manager at the agency, to its board of directors.

OlsenMetrix has grown steadily in recent years, and with an ambitious plan for further expansion, the appointment of Robyn Sinclair as Client Services Director is an essential step in ensuring that the business has the right management team in place to deliver against these plans.

Robyn, in her role as Client Services Director, will have overall strategic and operational responsibility for OlsenMetrix’s high standards of client delivery.

Robyn joined the agency in April 2017, as an Account Manager, bringing an impressive 14 years’ agency experience with her. Having worked with big name brands such as Rolex, Aviva, Brita and Leger Holidays, to name a few, she has been responsible for overseeing the day-to-day management and development of a number of key accounts.

Richard Olsen, Managing Director of Olsen Metrix commented: “Robyn is an accomplished marketer who has made a notable impact during her brief time at the agency. Having worked across a range of businesses, including SMEs and blue-chips, from different sectors, she has an exceptional ability to translate business goals into effective marketing strategies; a vital component for us moving forward.”

In conjunction with her previous role as Account Manager, Robyn has worked closely with the management team in the specification and implementation of improvements and value-adds to their business operations.

Robyn says: “The company has made a significant investment of both time and money into technologies and process. These changes and improvements will further empower the client services team in fulfilling their roles on a day-to-day basis and in reaching the very best possible outcomes for our clients.”

Sasha Olsen, Chair of OlsenMetrix, says: “Since Robyn has joined the team, she has had a very positive input into many areas of the business, both operationally and strategically. Robyn is a very talented individual, she is naturally very solutions focussed and has a rare ability to think both creatively and logically when faced with challenges.

“We are both delighted that Robyn has joined the board and foresee great things for our client services team. This appointment is testament to her performance in the business to date, her wealth of experience, and demonstrates her continued commitment to the future of OlsenMetrix.”

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