Domino UK achieves national customer service accolade and helps children’s charity

March 12, 2021

Staff at a Cambridge company are celebrating receiving a prestigious accreditation for customer service – and also helping to raise funds for an international children’s charity.

Domino UK has been re-accredited with ServiceMark from The Institute of Customer Service – a national standard which recognises an organisation’s achievement in customer service and its ongoing commitment to uphold those standards.

Based on customer satisfaction feedback and an assessment of employee engagement with an organisation’s customer service strategy, the ServiceMark accreditation also helps focus on how effective a customer service strategy is and identifies areas for improvement.

Gino Pistilli, General Manager at Domino UK, said: “I’m extremely proud of our team and it’s very pleasing to see The Institute of Customer Service recognises the work we have done, and continue to do, to improve the service we provide. We measure our performance regularly through surveys which help us understand the effectiveness of our customer service strategy and guide us on where we need to prioritise further improvements.”

Jo Causon, CEO at The Institute of Customer Service, added: “Achieving ServiceMark is a sign that Domino UK is committed to the continuous improvement of customer service standards and our assessor noted the significant strides it has made to engage employees and focus attention on customers. By acting on the insights gained from customer feedback, Domino UK will be in a stronger position to consistently meet their customer needs well and continuously achieve high levels of customer satisfaction.”

Domino UK also took the opportunity to help one of its designated charities – SOS Children’s Villages – by incentivising staff to complete a survey with the offer of a donation for every completed form. This initiative raised £410, match-funded by the company’s Group Charity Committee, to give a total of £820 for the charity which provides care for families, young people and children.