The How and Why of LinkedIn

Event Description:
MAXIMISING YOUR PRESENCE; OPTIMISING YOUR CONTENT
We all have a profile. We all use it, at varying levels – from lurker to oversharer. But how much do (and can) we get out of LinkedIn?

Come and join us for a 90-minute session with Adam Driver, director of Authentic Comms Strategic Consultancy, to look at how you can maximise your efforts on LinkedIn and increase your presence.

In this informal, interactive workshop, Adam will walk you through an introduction to the platform, sharing tips, tricks and hints you may not be aware of, helping you make the most of your time on the platform, whatever you, your teams’ or your Company Page goals.

Adam is a trained journalist with 15 years’ B2B and B2C experience across PR, marketing, strategic comms, SEO and social media. He founded Authentic Comms in 2020, is a Chartered Member of the Chartered Institute for Public Relations, and a consultant to a wide range of businesses and leaders across sectors as varied as tech, hospitality, construction, not-for-profit and a number of SMEs and startups.

This session is brilliant for you if:

* You want to be more confident in your LinkedIn activity
* You want to get more from the platform, either your own profile or your business Company Page
* You want understand how to optimise your time and have a consistent LinkedIn strategy
* You want to understand tips, advice and tricks

Speaker: Adam Driver, Authentic Comms. Follow Adam on LinkedIn – https://www.linkedin.com/in/adamdriver1/

Venue details:

* The Turing Locke Hotel, 47 Eddington Avenue, Cambridge CB3 1SE
* The University ‘U’ bus from the city centre serves Eddington
* A 10 minute walk from Madingley Road Park and Ride
* Cycle racks available nearby.

To book:
Cambridge Network members, University of Cambridge and Anglia Ruskin University current staff and students: £15 VAT
Non-members – £25 VAT

Address

The Turing Locke Hotel 47 Eddington Avenue Cambridge CB3 1SE